As a meeting planning professional, I am always searching for information that can help me improve and grow in the hospitality industry. It has been a few years since I read an article in Selling Power Magazine about a one degree increase and how that related to our careers. ThisRead more
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For those of us in the meeting and event planning industry, achieving success each year is a huge challenge. In order to maintain success, it is necessary to constantly seek out new ways to grow and improve. I would like to share some habits that we have discovered and implementedRead more
Prior to pursuing my dream of being a self-employed meeting planner, I spent over 20 years working for a few major brand name organizations and people interacted with me professionally because of these brand affiliations. When I started my new opportunity, the first piece of advice I was given wasRead more
If you are a meeting planner responsible for events that are optional for attendees, you face the challenge of getting them to choose your event over others being offered. This is critical as you strive to increase attendance. My plan for this post is to offer suggestions based on experiencesRead more
As meeting planning professionals, we need to have a good return on our investment (ROI) when we attend a hospitality industry trade show. Our objectives are simple. Meet with the suppliers of currently sourced programs Meet new destinations/venues for future events Network to grow contact base Attend educational sessions thatRead more
As an independent meeting planner, I always involve the applicable Convention & Visitor Bureaus (CVB’s) or Destination Management Organization’s (DMO’s) in the RFP process. They can be true partners in the process of selecting the right destination and/or venue when planning and during the operating of an event.The following areRead more
Even as our economy and the hospitality industry enjoys a period of strength and growth, professional meeting and event planners have less time, less budget and less room for error when planning and executing events. Outsourcing various components of a function can allow the organization’s meetings department to focus onRead more
As meeting and event professionals, one of our goals for the upcoming year should be to get more involved in our industry. I came across this list of industry and professional associations that were shared in a recent publication. This list provides easy access to all the key organizations weRead more
As a veteran hospitality industry professional, I was recently asked to serve as a member of an advisory board for Ferris State University in Michigan, my alma mater. It is for the College of Business which is where the School of Hospitality Management resides. During our last meeting, we wereRead more
Many of us attend meetings, events and trade shows multiple times each year. For those of us that host these meetings and events, we are continuously searching for ways to engage participants and improve the overall experience for our attendees. We strive to exceed their expectations in one or moreRead more
I got a meeting crush…hopefully this comment does not cause the same stir in the meetings and events industry that it did in country music for Little Big Town when they released their single; Girl Crush. The song made me think about our life in the meetings and events industry.Read more
After nearly 20 years on the hotel side of the hospitality industry, I have enjoyed the last 8 years as an independent meeting planner. The one part of meeting and event planning that I do not enjoy is the rush to sign contracts at month end, quarter end and yearRead more